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AdOnion

  • A transparent marketplace, putting you in full control.
  • Advertisers ~ pick the SITES you would like to advertise on or through our PACKAGES at competitive rates!
  • Publishers ~ come and join our featured websites and monetize your traffic with us

4 Steps to Creating a Great Landing Page for Yourself

Apr 12th, 2011 by Jack | 0

Easter is a time of rebirth and renewal. So isn’t it time to renew and refine your ad campaigns by planning out new landing pages?

The landing page design is one of the most written about topics for any online marketer since it is also one of the most important aspects of a successful campaign. Even though there are many elements to making a perfect landing page, we have whittled it down to four points to make it easier for you to design your landing pages.

1. State Your Value Proposition

What are you bringing to the table? How is it benefiting for the customer?

The value proposition should be within the ad text of your landing page, and should be the first thing that should be stated in your content.

Generally, visitors will judge the look of your page along with the benefits that your product provides for them. Explain it clearly on the page describing the value to your customers, and add details to let them know how you are unique from the rest of the competition.

2. Use Appropriate Logo and Design

Visitors generally judge your landing page by appearance. Make sure to have sufficient quality for your page in order to look professional and show that your products are of high quality. Of course designing your webpage is subjective, so take a look around at your competitors and see what they are doing. How does your design stand up to theirs?

3. Use Crystal Clear Call to Actions

What type of action do you want your visitors to take on your landing page? Make sure that it’s clear to them by adding large action buttons and link text bold. Have benefits surround your calls-to-action on your page to show visitors what to expect after they have made the action.

4. Trust Elements

These are factors that would encourage your customers to stay on your site and be your customer. Having contact information, security insurances, and privacy statements are a must, but also ensuring that your page has no spelling errors, fast load times, and your page is not cluttered and have clear and easily understandable content is also important.

By keeping all of the points above in mind, you ensure that you give the best experience to your visitors when they land on your landing page. Use these points as a guideline when you’re creating landing pages to ensure the best response for your campaigns.

Also, make sure to sign up for a YesUp Central Account so you can organize all of YesUp’s services under one central account.

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3 Things to Remove From Your Site

Mar 21st, 2011 by Jack | 0

Webmasters have always been trying to add or change their sites to attract more visitors to their site, when it could be just as simple as taking out some things. In this article, we’ve decided to take another approach on how to improve your site by giving you tips on what to remove from your website.

When you add new ideas and actions to a website, websites become more complicated for the visitors of the site. With more complication comes more confusion; lowering the effectiveness of your site in the process. Below we’ve outlined 3 basic things that you could remove from your website so that you have a clearer and more effective website: complicated animations, images, and long pages of text.

Remove these obstacles from your site, webmasters, and you will have a much more effective website for you and your visitors.

1. Complicated Animations – Flash-based animations are bad for both search engine optimization, and complicate the website experience for your visitors. You don’t want to go and distract visitors with your animations when they are actually looking for something specific on your website. Also, adding animations slows down the loading for your website and drive customers away in the process, not to mention affecting your SEO as well. Try taking out the animations from your site. You’ll be amazed by how much it impacts your lead conversions and time-on-site.

2. Images – They say a picture’s worth a thousand words. Images help create a story for your website, and are good tools to support any content that you have. Too many of them, and they’ll slow down the loading of your site, which will affect your search engine ranking in the process. Go through the images on your site, and take out any that don’t help complement the content of your site.

3. Long Pages of Text – There have been plenty of evidence that show Internet users don’t like to scroll to read the information that they need. If you’re putting enough content that it takes several scrolls to reach the bottom of the page, chances are you’ve got too much information or ideas on it. Read through the content that you’ve got, and ask yourself if you have one or many topics on the page. If there is more than one, divide the page content into smaller pages that each has one idea relating to the topic. This way, visitors are able to navigate through your content easier, and search engines are able to understand your site better.

Try these tips out and take your website to new levels. Remember the earlier you start, the more opportunities you have to fine tune your website.

Also, make sure to sign up for a YesUp Central Account so you can organize all of YesUp’s services under one central account.

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4 Steps To Creating A Great Landing Page For Yourself Report

Mar 18th, 2011 by Jack | 0

Spring is a time of renewal, where withered trees start to shake off the frost and grow leaves, and when the warm weather starts coming around. Give your campaigns a chance to defrost by using our 4 steps to amp up your landing page and boost your conversions and leads in the process.

The landing page is usually the last place that customers arrive at when they click on an advertisement.

It is the first contact that a customer will get about you and your business, and in order for it not be your last contact with them, here are 4 simple steps to create a working landing page:

Step 1: Finding a USP for Your Product

Every product has a unique selling point (USP) that could be used to make it stand out from the rest of the competition. What is yours? Is it the fastest, biggest, smoothest, tastiest?

USPs are usually combined in your primary headline, but could also be used in the secondary headline. Could consist of only a couple of words, focus on a headline that will catch the person’s attention.

Example:

“World’s Best Suitcase”

Step 2: List Out the Benefits

Once you’ve attracted attention with your USP, you need to hold their attention by giving out information about why this product is good for them. Try to use bullet points to answer the question, “Why do my customers want to use this product?”

Outline all the benefits that your product will do for the customer. For example:

- Lowest price in suitcases so you can save money.
- Most durable suitcase compared to other brands so you can safely bring your belongings anywhere.
- Offers the most carrying space for its kind, with lots of compartments for easy storage of belongings.

Step 3: Use a Picture

Also known as the “Hero Shot”, this is the picture that will be used to give context about your product in use and perform an empathetic connection with the customer or appeals to their aspirations.

Usually the hero shot will be a photo, but it can also be diagrams, charts, or even just simple graphics that are selling a number, like “Buy One Get One FREE!”

Step 4: The Call to Action

This is the last and most important step to creating a great landing page; asking the visitor to do what you want them to do. The call to action may be to buy your product, it may be to complete a survey, call your sales team, or add themselves to your email bulletin; something that you want them to do before they leave the landing page.

Follow these steps to create a great landing page for yourself for your campaigns. Those leads just might be around the corner.

Also, make sure to sign up for a YesUp Central Account so you can organize all of YesUp’s services under one central account.

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New Data Center To Improve Ad System Performance

Mar 9th, 2011 by Jack | 0

clicksor data centerGlobal online network, Adonion, recently upgraded their server for their ad serving platform in anticipation for the increase in traffic from Advertisers and Publishers within the network. Upgrades were finished in February, and now its 20000 square feet server farm located in Toronto, Canada, is geared up to be able to handle 850 million impressions daily.

This server enhancement will mean more storage space and faster speeds, and advertisers and publishers can expect:

  • Faster load times for ad displays.
  • Quicker access to reporting
  • Higher volume of traffic.

Clients can expect a more streamlined and efficient service from Adonion’s new and improved system. To put it simply, expect more earnings and conversions with the higher quality of traffic and less down time with the server upgrade.

“Over the years, Adonion’s traffic has grown significantly with as more and more Publishers join our network. To better handle and distribute traffic to Advertisers, we needed a more powerful means to sort our traffic and deliver it to our Advertisers. By building our own data center we can optimize Adonion’s overall system performance. After integrating our Adonion system into the data center, we are now able to handle 8.5 times the capacity of traffic that our previous system was able to, from 3 billion impressions monthly to now 25.5 billion impressions.” Says Jeff Zeng, CEO of Adonion.

About Adonion

Adonion is a sister company of YesUp Ecommerce Solutions Inc and specializes in providing transparent and open content ad marketplace where direct interactions between advertisers and publishers occurs. YesUp was founded in 1999 and incorporated in 2001 under the name YesUp Ecommerce Solutions Inc. headquartered in Toronto, Canada. YesUp delivers e-commerce solutions to its clients in the areas of high quality design, programming, technical expertise and marketing innovation.

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Take advantage of the holiday rush.

Nov 18th, 2010 by Annie Wong | 0

Seasons Greetings!

As you know, the holiday season is just around the corner, and as smart Advertisers, you know it’s time to pull all the stops and prepare for the rush of holiday shoppers. This year, more than ever, you will need to start your promotions early. And start them online.

According to Compete Inc.’s survey, almost two thirds of respondents had already begun their holiday shopping and 14% had already made more than half of their intended purchases. Online spending has also increased, as shoppers spend on average $185 online, up 30% from the 2 weeks leading up to the beginning of November.

Original Post: Holiday shoppers spending more online than in-store. (http://www.bizreport.com/2010/11/holiday-shoppers-spending-more-online-than-in-store.html)

With the holiday shoppers doing their shopping earlier and online, you as an Advertiser have to make sure not to fall behind. You will need to promote your campaigns to as many visitors that are interested in your holiday specials as you can. But where would you get a large amount of targeted visitors in the shortest amount of time?

AdOnion helps you take advantage of the holiday rush by increasing the number of relevant visitors for your promotions. Simply go on our site today to find the right package and suitable channels that you want to promote your offers.

The holidays are almost here, and time is running out. Have you started preparing for your holiday promotions?

Best Regards,

AdOnion Advertiser Team

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Adonion Advertisers Update – New Feature

Jun 2nd, 2010 by Jack | 0

New Feature Which Enables Advertisers To Search Sites Based on Rates and Ranges

Hi,

Thank you for choosing Adonion. Our transparent marketplace remains to be one of the most effective ways for advertisers such as yourself to promote and brand your business.

With a simple easy to set up campaign, you can reach up to 70 million users across 15,000 content rich media websites.

New Feature

We have recently created a new feature which allows advertisers to search for publisher websites based on rates and ranges. This will help you target specific sites while controlling your budget. Select the sites you want to target with the price you want to pay.

adonion new feature

To access this new feature, please login to your Adonion Advertiser Account.

If you have any questions or concerns, feel free to reply to us by email or contact us directly.

Grow Your Business Today With Our Transparent Targeting Solutions

Login – to your advertiser account now

http://track.visitorpath.com/campaign/index-id-85.html

Sign up – for a new advertiser account

http://track.visitorpath.com/campaign/index-id-86.html

Thank you for choosing Adonion.com!

Best regards,

The Adonion Sales Team

sales@adonion.com

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Back to work

May 25th, 2010 by Jack | 0

Hi,

Adonion is now back to work, all operations remains normal. Thank you.

Best,

Adonion Blog Team

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Holiday Schedule – Victoria Day

May 21st, 2010 by Jack | 0

Holiday Announcements – Please note that our office will be closed on Monday May 24th, 2010 for Victoria Day. Our office will be re-opened again on Tuesday May 25th, 2010. Please contact your Account Manager before the holiday if you need any assistance.

If you want to know more information about Victoria Day, go here.

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Improve Your Content Quality and Earnings with This Free Tool

May 17th, 2010 by Jack | 0

How To Find Your Most Appealing Content and Improve Your Earnings With This Free Tool

How attractive are the contents on your blog or website? – In comparison to the entire article, how does each paragraph appeal to your audience?

Having the answer to the above questions can significantly improve your overall page rank and earnings! In fact, we have a free tool for you today that will do just that, but we’ll get into it in a second.

Just think about it, if parts of your contents are attractive, then people would most likely copy that section and share it with their friends. If it’s really good, then they might even tweet it or link it back to your blog or website. Just image all the traffic you would get if you know how to write more appealing and attractive contents.

So how do you do it?

You can track how often a section of your contents gets copied with a copy heat map.

A copy heat map will identify the most attractive contents by highlighting with color. The most copied and attractive content will be in red.

** Download Free Tool **

Tynt Tracer – Tracks what’s being copied from your blog or website. Also protects your contents and get links from content thieves.

http://www.tynt.com/

By applying these tips, we hope you will bring more traffic to your website and generate more revenue from The Adonion Network. Stay tuned for more great tips from our publisher team.

If you have any questions or concerns that were addressed in this email or in our website, feel free to contact us directly.

Maximize Your Earning Potential By Generating New Ad Zones

Start earning right away – Login to your account now.

http://www.adonion.com/member/auth/login.

You can also Sign up for a new account

http://www.adonion.com/member/auth/signup/t/publisher

Thank you for choosing Adonion.com!

Best regards,

The Adonion Publisher Team

publisher@adonion.com

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Happy Earth Day from AdOnion!

Apr 22nd, 2010 by lorne | 0

Earth Image

Being proactive everyday towards preserving the earth has long-term benefits that can be enjoyed by everyone. Here are 3 ways you can help save the environment today and everyday:

·

  • Rethink commuting. Need to commute to a meeting to plan an ad campaign. No need. Since transportation accounts for 27% of greenhouse gas emissions, grab a campaign at www.AdOnion.com and let one of our Account Managers contact you to setup an online campaign that you can be proud of by either email or over the telephone. There are many online advertisers and using one can create additional buzz along with other traditional methods depending on your audience.
  • Why use new materials when you can use recycled materials. At AdOnion we create an awareness for the environment by urging staff to re-use printed paper and always use the flipside of pages. Don’t waste, 80% of what we throw away is recyclable.
  • Being active in making people aware globally about the environment is a responsible step towards change. At AdOnion we attach the following at the end of every message and signature: Please consider the environment before printing.
    Taking a step in the right direction can help us all if we are aware of our actions and the effect of it on mother nature. This is our earth, our home and acknowledging small ways to save it is necessary.

Be proactive and look for ways to help out the environment today. Remember always be aware of the environment and our surroundings, so it can be enjoyed for generations thereafter.

Look towards the future…AdOnion.

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