AdOnion

To all publishers, I would like to inform you that we’ve included more details in the ad zone page to provide you with easier selling mechanisms to the advertisers.  In addition to a descriptive ad zone name, you can now add site descirption, alexa ranking, impressions, clicks and the category of your website.

I would suggest that in the site description, briefly state the website’s purpose and the country distribution. Generally the more descriptive you are about your ad zone the better you will get advertisers to advertise with you as they know what to expect. The second thing is the impressions and clicks the site receive, if you’re not sure a rough estimate is sufficient. Advertisers often look for impressions and clicks to decide whether the state rate is justified by the traffic volume. Alexa ranking is another important detail that you should not leave out as it often a trusted source by advertiser to justify your site traffic. Lastly, you should pick the category of your website so advertisers can easily find you.