Publisher: Rates/Pricing Your Ad Zone
Last week’s post “What Is A Publisher?”, we breifly talk about what is a publisher and how do we get started. This week I would like to talk about rates and pricing, as this is one of the most important thing for a publisher to consider when joining an ad network.
AdOnion’s payout is on a 65% revenue share given to publishers. Our payment schedule is on a net 15 basis via Check or PayPal over the minimum of $50.
We have run of networks (RON) ads available just like other networks. At the moment we are looking for mainly US websites that are willing to implement popunder on their webpage as the demand is quite high at the moment.
In addition as AdOnion is an advertising marketplace we provide you with more opportunities to earn more. AdOnion allows you as the publisher to also set your own desire rates. This rate is the rate that an advertiser will pay if he decides to advertise only on your ad zone through our marketplace. There is often a confusion of the setting up of this upon creating the ad zone, let me show you graphically how this works.
After you create your site, you are asked to create your ad zone. Upon creating your ad zone there is an area highlighted in red below for you to input your rates. Many people ask what is that and this is the rate that you can set for your ad zone so advertisers will know how much it is to advertise solely with you in the ad zone. Many people ask I don’t know what rates should I input so what should I do? Most of the time I’ll ask the publisher to review similar sites in our marketplace and look at what others are pricing their ad zone at and come up with similar rates.
When an advertiser browse through our marketplace, they will see your rates and if acceptable they will set up their campaign in your ad zone.
As we are a transparent network you will see all the ads that are matched to your ad zone and their rates. You can review these ads and if you feel that they are not suitable for your website’s content you can block the ads from showing up on your site. You can find this function by going to My Ad Zone => Optimize.
Next week there will be more tips on positioning your ad zones, so don’t miss out!









Tama Givan said:
Very informative post, great post. Subscribed to feeds