Being proactive everyday towards preserving the earth has long-term benefits that can be enjoyed by everyone. Here are 3 ways you can help save the environment today and everyday:

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• Rethink commuting. Need to commute to a meeting to plan an ad campaign. No need. Since transportation accounts for 27% of greenhouse gas emissions, grab a campaign at www.AdOnion.com and let one of our Account Managers contact you to setup an online campaign that you can be proud of by either email or over the telephone. There are many online advertisers and using one can create additional buzz along with other traditional methods depending on your audience.

• Why use new materials when you can use recycled materials. At AdOnion we create an awareness for the environment by urging staff to re-use printed paper and always use the flipside of pages. Don’t waste, 80% of what we throw away is recyclable.

• Being active in making people aware globally about the environment is a responsible step towards change. At AdOnion we attach the following at the end of every message and signature: 
  Taking a step in the right direction can help us all if we are aware of our actions and the effect of it on mother nature. This is our earth, our home and acknowledging small ways to save it is necessary.

Be proactive and look for ways to help out the environment today. Remember always be aware of the environment and our surroundings, so it can be enjoyed for generations thereafter.

Look towards the future…AdOnion.

Popunders are the ads that popup behind the browser being accessed. It is non-intrusive and always is there waiting to be viewed. There is no click needed. Once a site is accessed that contains a popunder, it will pop in the backgroundbehind the browser being used. Since it is non-intrusive, it does
not frustrate the user by blocking their content. Once the initial browser that contained the popup is closed, it will be viewed by the user to provoke some type of action or it can be closed, but your branded site would have already been positioned in their mind for a later date.

Popunders are generally more expensive than graphical banner ads, but their success rate is 13 times more effective than banner ads according to Mark Glaser on OJR: The Online Journalism Review. Popunders are quiet, stealthy and effective.

Here are some tips when deciding to create a popunder ad or if you will be using your website as a popunder:

• Use a catchy, powerful
  headline
• Make the headline bigger than the rest
  of the text
• Embed major benefits within the
  headline
• Use an incentive to boost the
  response
• Make sure the message is to the point
  and short
• Request visitors to take some type of
  action

By and large, popunders are very effective and achieve the task set out to be accomplished. It is no wonder why they are so popular.

AdOnion is an advertising network that is transparent for all advertisers and publishers. This means that there is no blind targeting of sites. You know where your money is going and can maximize the use of converting sites or pause other underperforming ones.

Advertisers gain from the benefit of having advertising packages by the ease of use of the account setup that takes about 1-2 minutes. Having an advertising package also means that you save time in choosing sites, even though you can visit the site directory and choose other sites that are suitable for your campaign at a later point in time.

In addition, advertising packages allow for immediate traffic to be started once it is activated by an Account Manager at AdOnion. The use of a package, adds multiple sites opted-in within the program, to be added at a moment’s notice resulting in more traffic immediately.

Below is a list of the packages offered by AdOnion (you can click on it to find out more information):

So to sum it up, advertising packages are very useful and can be used in  conjunction with targeting specific sites and ad zones in an ad campaign for the following reasons:

• It is transparent
• It is easy to setup
• It is convenient – Saves Time
• Gets immediate traffic

An advertising package supplemented by targeting specific sites and ad zones is a sure way of getting that traffic you are looking for and getting the conversions you want.

Getting impressions are important for publishers since advertisers are looking for the better rate and impressions that publishers have to offer. Publishers attempt to monetize their site by placing ads such as text, graphical banners, popunders and interstitials. But what if your impressions have slowed down and the revenue from your site is not like it used to be? So what to do now? You need impressions fast to help you and advertisers earn money. Yes you can use twitter and facebook but that means it may take some time creating a fan page and building your twitter followers. The easiest and fastest way would be to advertise using a network whether it be AdOnion, Google or Clicksor.

At AdOnion not only do you know where your ad is targeted, but you can also pause sites that are underperforming and increase the funds spent on those sites that are performing. Publishers can use AdOnion’s advertiser services to increase the impressions on their site and increase their overall potential revenue. For example, using a graphical banner will cost you $0.20 CPM. Let’s say your daily budget is $2. That is for 10,000 views. Then let’s say 10% of the people click on your ad and your site pops up. That’s 1000 clicks. Having popunders in ‘package A’ they are $4 CPM.

This means that for popunders only, you would have made $4 from the 1000 clicks to view your site. Plus on your site you will have other ads such as text, graphical banners and interstitials. This means you will more than double your money and make the increased returns you always wanted from your site.

This not only helps you, but also advertisers as they would have advertised on your site and are looking for more traffic and conversions. Overall, this is not only good for publishers to increase their impressions and revenue, but it is also good for advertisers too. For advertisers, they will benefit by having increased traffic and more exposure of their offers to be promoted online resulting in better conversions.

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