AdOnion

I came across the DEI website and review their newly conducted research report called ” The Impact Of Social Media On Purchase Intent.”
From the results of the research report, word of mouth still ranks as the most influential amongst majority of people when making a purchase. Majority of people will check out social media websites, [...]

I came across an article called “Cutting Costs With Online Coupon Sites” posted on May 6, 2008 today and although it made sense but I never thought about it this way. Basically the article was about the number of page views on websites that had coupons or deals increased about 38% from March ’07 to [...]

As we’re heading closer to the end of ‘08 and with the economic turmoil, many predictions from all over the online advertising industry are making their predictions. Here are some I found from the web, do you agree with them? What is your predictions for ‘09?
Clark Kokich | Razorfish
“There is definitely a softness in the [...]

I came across this article written by Mike Sachoff called UK Consumers Spends More Online Than U.S. Shoppers and found that it is very interesting. I think in a time of the economy downturn it is important to keep advertisers informed about online spending habits so adjustments can be made to their advertising campaign to [...]

After a long and fierce competition of the 2008 Presidential Campaign, the results were finally out last night with Obama winning. The winning of Obama and November 4, 2008 is one of the biggest days marked in history and a day to remembered. The most people voted in the 2008 Presidential Campaign, an unbelievable winning [...]

As I was keeping up-to-date with the Wordpress blog today, I found out that there’s a new Wordpress App for LinkedIn. It helps promote your blog and keep readers up-to-date with what you are doing as blogs are upated frequently within your LinkedIn network. From the reading it says that at first there some problems [...]

As Thanksgiving and the Holiday Season is approching have you think about advertising your products/services for the upcoming holidays yet? During the Holidays, this is when you would want to increse your online presences of your product as consumers are thinking about what to get for their love ones, by coming across your ads at [...]

LinkedIn with a partnership with Collective Media is launching it’s own vertical network on Monday September 15, 2008. This deal will help expand the reach of advertisers targeting to LinkedIn’s professional user base to related special-interest publishers. This partnership is also signifies a move in the social network arena of online advertising to develop into [...]

Have you been keeping up with all the sporting events in The Beijing Olympic Games? Not only is the athletes in the Beijing Olympic Games are winning but also the advertisers who are advertising in The Beijing Olympic Games are too. IAG has released the latest winning advertisers from the Beijing Olympic games so far [...]

Despite the economic downturn, Bernstein Research expects a growth in the 2008 online advertising revenue. Bernstein Research expects the growth in the US will be 20% and 22% overseas, even if we do see a really bad economy in the second half of the year, it expects US will still account for 19% of growth [...]