AdOnion

In just a few hours the 2008 Beijing Olympics will be opening. As the economy is slowing down and the online advertising industry is also slowing down, surprising sponsors and advertisers has increased their ad spending for the 2008 Beijing Olympics. Many advertisers has included the Olympic theme within their ads to show their spirit [...]

As more and more users are getting on the Internet these days, so are marketers going online to expand their reach to these consumers. One of the marketing tools that marketers like to use are often discounts and coupons. So what does this mean? More and more online users are getting exposed to coupons online.
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As traditional banners are losing their effectiveness as banner blindness is increasing amongst users, expandable banner emerges. Expandable banners can take many forms and depending on the specific network they can be called differently.
They generally provide a dramatic entrance with eye-grabbing graphics of the advertiser’s message to the publisher page to make users aware of [...]

I came across this article in Online Media Daily this morning called “Gamers: They’re Not Who You Think The Are” which is an area that I would like to explore a little more. Sitting here looking at AdOnion, I see that our gaming channel is amongst the fastest growing ones and I always encounter clients [...]

What is the most important thing about a company? To me I believe a company logo is the most important thing about a company. Why? It all starts with a logo, when you enter a store, hand someone your business card, when someone looks at your website etc. the first thing someone see is your [...]