• Maple Index
• Newsja.com
• Sendown
• SoftNull
• TechSurface
• Watch or Keep

I’ve noticed that this year not many people are commenting about their New Year Resolutions, although many people hit hard with the fallen economy but I think it is important to have a New Year Resolution so I’m going to wrap things up with AdOnion’s New Year Resolution. A New Year Resolution for AdOnion, is for it to be recognized transparent advertising marketplace and providing clients with innovative features to fulfil their advertising and publishing needs.

I would like to once again take the opportunity to say ‘Thank You’ for all of you who have supported AdOnion in this rough economic times and wish you and your family a happy and prosperous New Year!

Please also note that AdOnion will be closed on January 1st and 2nd but all inquiries will be answered promptly on Monday January 5th, 2008.

• Fisco.co.uk
• GoAmaze
• LabStreet
• LutLot
• NetMaza.us
• New Cine Online
• Pupia.Tv
• TamilStylez
• WallStJobs
• We Cine
• Wizloans
• WoDGaming

I would also like to take this opporutnity to wish you all the best in 2009 and a prosperous New Year!

Here are some ideas that you can think about:

• Think about your website’s content: It is always to keep updating the content of your site (this is especially important for blogs), you will increase your subscribers/member’s participation to your site as well as attract new audiences. Afterall, when advertiser is making a purchase with you they will evaluate the rate they are charging against the visitors that they will receive.

AdOnion’s Tips For Our Publishers: You should fill out as much information that you     know about your website as possible,  with a clear description of your site, number of impressions, Alexa  ranking, and the audience’s location in which your website attracts. Also remember to verify your site, verifiying your site provide potential advertisers with confidence when they’re considering advertising on your site. All these information can be updated under ‘My Site.’

• Analyzing Your Stats and Optimize: I know that this is obvious t for publishers, but do a more thorough comparison such as stats from last year to this year, one ad network to another, compare click through rates, visitors visit length  etc. From analyzing your website’s stats and pulling different types of information, you will noticed trends, you can see if the changes are due to the economic conditions or a specific cause from implementing new ideas. Then from the trends and tracing back to the root cause of the change optimize your website accordingly. You should think in the advertiser’s point of view and if you were an advertiser on your site, what should be done to optimize the site. In addition, SEO is equally important as users often uses search engines to bring them the information they need so do some research on a few keywords you would like to be found by and optimize your website accordingly.

AdOnion’s Tips For Our Publishers: AdOnion can also help publishers in managing their ads within their ad zone. You can implement various ad network’s ad within the same ad zone and give them weight for distribution control, this way you can see from your stats which ad network is earning you more money and set a higher distribution to those ads.  You can go to My Ad Zones => Optimize to access the feature under ‘default ads.’

• Communication: If you are working directly with your advertisers, you should ask your advertisers for their feedback on how their ad is doing in your ad zone. It’s important to communicate and let the advertiser know that you care and you’re willing to work with them.

AdOnion’s Tips For Our Publishers: You are always welcome to ask your account manager about what they think of your site and ask them for professional experience. As they also deals with our advertisers as well we know what advertisers are looking for and can provide you with some suggestions about the ad zones on your site. You’re always welcome to get in touch with us via our contact form located on our website, email, live support and phone.

• Test Different Ad Formats and Pricing Models: Be open to testing new ad formats, as the economy have change so has the response of the advertisers. See what you can offer in the spaces you have available to your site and try new ad formats, pricing models and ad sizes. Let your advertisers know about the new format, provide them with a discount or a bundle when they purchase advertising directly from you to test and provide you with feedback.

AdOnion’s Tips For Our Publishers: AdOnion offers text banners, graphical banners, full page popunders and interstitials. You should test with these ad formats and see which one yields the best revenue, be open do different pricing models such as CPC, CPM, CPV, CPI.  Also you can implement our link bar located on top of your site to let visitors to your site know that you are accepting advertising. Also don’t forget now we also offer country-targeted option under CPM in addition to our CPD option. It’s another way we try to help to provide advertisers with more advertising opportunities to your site. If you haven’t done so go to My Ad Zones and fill out the CPM/CPD rates for your ad zones.

Well, these are my 2 cents for publishers in the New Year hope this helps and if you have other ideas feel free to leave a comment to let other publishers in on your secret of survival.

During the good times, we often get carried away with work but let’s enjoy this Holiday Season with your family and give a little support to everyone as everyone is effected in one way or another.

I would like to take this opportunity to wish you all a Happy Holiday Season and of course a Prosperous New Year!

• Blog Shares Everything
• Cikoo.NET
• ConSSept
• EntrePinoys Atbp
• Finance Times
• Forex 300
• GateUK
• HiInsure
• LutLot
• Mania
• Movie Medias
• Personal Loan
• Share Provider
• TraineeSolicitor
• Travel World
• WallStJobs.com
• Wizloans

I would like to take this time to let you know that our office will be closed on December 25th and 26th, 2008 and January 1st, 2009.

This Week Feature Merchant’s Offer

		aCoupon Finder Requirements: Geo-Target: US Ad Format: Text Banner

		Online Cash Method Requirements: Geo-Target: Germany & France Ad Format: Popunder

	This Week Feature Ad Zones:
	VReel High definition video portal & social networking community, populated mainly by US-Based 18-34 males. The Bizzare Entertaning website, whit interesting content for everyone, posts about bizarre stuff, people, society…

From the results of the research report, word of mouth still ranks as the most influential amongst majority of people when making a purchase. Majority of people will check out social media websites, and many will share the information they obtained from a brand rep to others to help other consumers in making the purchase decision.

I’ve reviewed the questions and picked out a few in which I think are significant, for more information feel free to go to the DEI website for more information.

1) Where do consumers look for information?

• Social Media Websites ~ 70%

2) What do consumers do with information found online?

• Make a purchase decision -~ 57%

3) What is the impact of conversation with a brand rep?

• Likely to pass along info to others ~ 67%

4) For which categories do consumers search online for information?

• Electronics/Telecom ~ 61%

When you make a purchase decision, what medium do you go to for opinions or what other factors will influence your decision?

Are you advertising on the Internet for the Holiday Season?

• Yes ~ 80%
• No ~ 20%

There’s only 8 more  days until Christmas, have you finish all your Christmas shopping yet?